Learn how to package your event to be media friendly
If you want your email to actually be read and your links to be clicked thru then you need to know what kind of content will motivate your reader. Your email should be value-packed, so here is how to decide on what to include and what to skip.
Is there a best time to send an email and what are the rules for subject lines that generate reader response? We cover all that and more in this tip-filled show where Stefanie shares how she gets a 90% open rate on a Friday night send.
Email marketing is still one of the number one ways to keep in touch with your customers and attract new ones. Learn some ways to build your list without getting dirty.
This crazy year-end wrap-up episode touches a little on marketing and a lot on how to get into the vortex for 2019! Stefanie explains the law of attraction to Sharon. And Sharon wishes for puppies.
In this episode, we discuss how to use content marketing as a way to provide real value to your customer while helping them to make a product or service decision. Content marketing has been around for a long time and when done correctly your customer will be receptive to your message instead of tuning it out as noise.
The end of the year can mean a time for creative brainstorming or organizing your business to promote better productivity in the workplace. Stefanie and Sharon share their own best practices and productivity habits.
This is going to be a juicy show; we have been saving this one up. This is dirty secrets from… Read more Dirty Secrets From Inside Social Media and PR
Advertising is definitely not one size fits all and there are many different ways your ad can be delivered. Today… Read more Owned, Earned and Paid Advertising
What do you do when your reputation is on the line? Social media makes it easy for people to populate an opinion or a story very quickly across the world. Businesses can be challenged when misleading or negative information is being spread and in some cases can lead to serious reputation damage. Today we discuss how to handle business situations on social media when the public opinion is one that has been skewed. Sometimes the larger you get as a business than the larger the target.