This crazy year-end wrap-up episode touches a little on marketing and a lot on how to get into the vortex for 2019! Stefanie explains the law of attraction to Sharon. And Sharon wishes for puppies.
In this episode, we discuss how to use content marketing as a way to provide real value to your customer while helping them to make a product or service decision. Content marketing has been around for a long time and when done correctly your customer will be receptive to your message instead of tuning it out as noise.
The end of the year can mean a time for creative brainstorming or organizing your business to promote better productivity in the workplace. Stefanie and Sharon share their own best practices and productivity habits.
This is going to be a juicy show; we have been saving this one up. This is dirty secrets from… Read more Dirty Secrets From Inside Social Media and PR
Advertising is definitely not one size fits all and there are many different ways your ad can be delivered. Today… Read more Owned, Earned and Paid Advertising
What do you do when your reputation is on the line? Social media makes it easy for people to populate an opinion or a story very quickly across the world. Businesses can be challenged when misleading or negative information is being spread and in some cases can lead to serious reputation damage. Today we discuss how to handle business situations on social media when the public opinion is one that has been skewed. Sometimes the larger you get as a business than the larger the target.
Stefanie and Sharon discuss the fallout from the breaking news and lawsuits over the last few weeks that accuse Facebook of misrepresenting their video statistics. How does this affect the worlds of social media marketing and traditional publishing? Listen in to here the experts take on the still unfolding situation.
Reality has become somewhat distorted in this day and age. We now have virtual reality, augmented reality, and mixed reality.… Read more R U 4 Real? The VR Conversation: How VR is Changing Marketing
People with a great following can become an influencer. This is even more pronounced today with the rise of social… Read more Does Your Marketing Need An Influencer And Are They Worth It?
The advancements in technology and the rise of social media have undeniably changed the landscapes of advertising. Apart from the… Read more How To Use Owned, Earned and Paid Advertising